GREENTATWA and Blockchain Traceability

Greentatwa Agri-Tech, an Agri based start-up, aims to invest in education and technology for farmers across the country to ensure high-quality, sustainable, and profitable business structures. “Sudhaanya” means the purest of the pure grains. It is a brand created to cater to a community of consumers who care about their health and well-being and, in return, care to support the farmers putting their best efforts to produce chemical-free food. All Sudhaanya Products are naturally grown by their farmer community who adopts the best natural farming practices, and ensure no pesticides and chemicals are used during cultivation. Products are processed, packaged, and delivered using the latest technologies and state-of-the-art facilities to ensure that the quality is retained till it is delivered.

Traceability implementation through Blockchain
TRST01 partnered with Greentawta and provided the solution to address the concerns covering the three crucial elements Trust, Transparency and Traceability. This information will be accessible and available to all the participants (customers), and data will be immutable, creating a single source of truth. TRST01’s blockchain solution sorts out the biggest problem in this sector surrounding last-mile transparency.
TRST01 Blockchain platform maps the complete value chain from the Agriprenuers. It integrates their inventory management system and farmer practice package from third-party software to capture all the relevant data. TRST01 uses API tools for data interaction and push the data securely to Blockchain. 

TRST01 core mantra is on Trust, Transparency, and Traceability. TRST01 primary responsibility is to create business value through enhanced trust and reduced risk across the value chain. The strive is always towards adding value to people’s lives by creating impact-driven solutions. 

Benefits provided with Blockchain Technology:

Transparency: Blockchain can be beneficial in the agricultural sector as it can provide the complete history of the product, improve customer trust, and provide fairer payments to all parties. The issues around chemical residue-free/organic labelling, certification fraud, and concerns around the transparency of the nutritional food information can be avoided using Blockchain technology.

Trust: Digitalizing the process helps implement the traceability system with Blockchain, adequate for a safer supply chain. Blockchain is entirely trustworthy because the entries made in the distributed ledger are permanent and immutable, and it is not possible to change or forge any information. 

Traceability: Blockchain helps provide the live status of the product to the customer, ensuring safer transactions and, in time, will build the customer’s trust. Blockchain technology creates transparency for all the participants and will strengthen the relationship with current participants and attract more customers to use this technology.

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Sailaja is a successful entrepreneur who believes in her passion and dedication. She has a master in business management from Herriot Watt University. She worked as a CEO for a Pharma chain in Hyderabad, and years later, she pursued her dream for pastry and got a degree in pastry from Le Cordon Bleu College, London. She started and established her patisserie in Hyderabad, getting the tastes from Global travel, infused her finesse to products taking her brand a notch higher.

Krishna Vallapu

Krishna Vallapu is a technology evangelist and Entrepreneur, graduated from Nagarujuna University and trained in IIM, Ahmedabad. Proven track record in building futuristic products, surpassing goals, and expectations for quality. Superior expertise with developer supervision and client relations. Out of box thinker who thrives in collaborative environments, working across business and technical teams.

Inder Davalur

Inder has an MBA in Finance in India. Utilizing his Finance background he rose through the ranks in the banking sector in the US and then after receiving his MS in Healthcare Services Administration he started his career in healthcare at the Tufts Medical Center, Boston. 

Inder’s growing understanding of the expanding role of technology in healthcare caught the attention of the bureacracy and was invited to work on the Patient Privacy and Electronic Records Committee for the State of Massachusetts and later on at the State of Georgia Department of Health and Human Services. These were in the years immediately preceding the development and roll-out of Health Insurance Portability and Accountability Act (HIPAA).

Sensing a rise in ERP movement, Inder joined a software company and worked on managing ERP solutions projects in the manufacturing sector where his clients included the Coca Cola Company, Sara Lee, International Paper, Siemens (Canada) etc .

In 2008 he came to India with the aim of realizing his cherished dream of working in India. He served as the CEO of a EMR software company, and later on led the Digital Transformation at several hospital groups as a group CIO and Vice President. Inder has to his credit, several published articles in national and international healthcare technology management and as an invited speaker at various private and government conferences. He has also been cited in several articles and studies including one at the National Library of Medicine in the USA. 

In his spare time Inder indulges in travel and reading.

Puru Modani

A versatile and passionate leader with 20+ years of expertise in IT Business & Product Strategy, Market Access & Distribution models and Talent Acquisition. Seasoned Investor.  Founded multiple successful businesses & Angel Networks.

An IIM – K alumnus, before embarking on his successful multi sector entrepreneurship journey, Puru served various Fortune 500 companies in Senior Leadership roles. His last corporate stint was with Bank of America.

Suraj Teja P.

Suraj is an entrepreneur, with more than 2 decades of experience in creating various successful enterprises, a seasoned investor funded multiple startups, specialize in creating healthcare delivery infrastructure, board member and strategic advisor, skilled in Healthcare, Telecom, IT Strategy and Market outreach.

Naveen Kadiyala

A Technology Leader and Entrepreneur with a proven track record of building and managing innovative solutions in digital content delivery. Demonstrated history of delivering strategic solutions in Cable, Media & Entertainment industries. Expertise in building interactive ad solutions, advertising platforms, Live Streaming(QAM, OTT, PPV), subscription-based Video (SVOD, AVOD, TVOD) services, Cloud DVR, and Broadband/WiFi services at scale across a multitude of infrastructure options(On-Prem, Hybrid Cloud, Cloud Native, Cloud Agnostic). A strong business development professional and an entrepreneur at heart with a Master of Technology focused in Computer Science from Birla Institute of Technology.

Prabir Mishra

An Investment Banker, Startup coach, Mentor, Strategic planner. Sector expertise  Social, Agritech, Edutech, Healthcare, eGov Strategic Planner, M&A, Transaction Structuring, negotiations and valuation, An IIM-A Alumni with more than two decades of experience.